Advertising & Branding

Pushing the boundaries of your brand
empowering possibilities

Live entertainment is one of the most powerful ways to engage and connect with new
audiences around the world. Our full-service Creative Brand Sponsorship team connects global,
national, and local brand partners to fans – especially when their engaged live!

Layer

Ad Experience

Custom Integrated Commercials
A custom video solution that is strategically developed to elevate a brand’s value and objectives by spotlighting it within the world of BLUME. This custom co-branded execution is proven to resonate with target audiences by delivering contextually relevant creative and messaging.
Impact Spotlight
A Spotlight sponsorship gives live event advertisers a high-impact opportunity that enables them to amplify their messages and drive impact awareness during their live or replay telecasts.
Custom Slate
Our Custom Slate leverages a brand’s existing video assets to develop a custom section slate that will run as the first video in pre-roll, priming viewers for the commercial to follow before starting their live or replay content. The video is accompanied by intro text and “presented by” voice over.
Ad Select
Ad Select allows the viewer to control their ad experience by choosing the ad they want to see. The viewer will be presented with two or three video options. Once a selection is made, the viewer will be presented with the commercial of their choice or, an ad creative will automatically play.
Interactive Interstitial
The Interactive Interstitial is a rich media unit that runs with or in place of a video commercial across devices, enabling greater interaction within the player. Examples of interactive interstitials on Blume TV include photo galleries, video overlay, quizzes, and polls.
Brand Select
The Branded Entertainment Selector allows the viewer to control their ad experience during video playback by choosing whether to watch a long-form commercial, or to view the show with standard commercial breaks, giving users an outstanding user experience by sponsoring a limited commercial experience.

Connected Brand Experiences

Unparalleled Fan Connections

Amplify your Brand Live!

  • Reach nearly every unique viewer in a 24-hour period
  • Intercept select viewers within a specific market, while delivering direct messaging points
  • Maximize brand awareness among Blume users with high-impact targeted media
  • Aligning brands with new episodes of fan favorite Live series, Live content, and streamed events.
  • Communicate, collaborate and connect with viewers, broaden your reach, and establish new audiences.
73%
Participants
Live Event participants states they want to experience real life rather than scripted life.
67%
Global Audiences
Global audiences say the more emotionally engaged they are, the more open they are to new ideas.
71%
Event Attendees
Live event goers are 4x more likely to be influencers and
micro-influencers.
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